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Big Brand or Small Start Up - SEO!

The Future of Internet Marketing

All businesses looking to reach a certain size have to have a visible online presence. Being known and seen by as many people as possible in your target demographic/s is what helps propel a business to a much higher level of success. Being visible is everything, image and reach are everything, and if a business is significant and successful, it must look that way on the internet, and be seen by as many of its prospective customers or clients as possible. Take for example the huge global franchise that is McDonald’s, compared to say, a local roadside burger bar. Pull up Google or one of the other major search engine directories, and try to find out who and where you can get a burger from in your area. Search the very term “burger”. In their own field, McDonald’s are at the top of the food chain when it comes to branding, visibility, popularity, and it is correspondingly so online. They have a web presence that justifies their size. Moreso, it is imperative for businesses wishing to reach the next level of success that they are visible. McDonald’s is a poor example in that regard; they are to be seen everywhere, in every city centre, every shopping mall, and regardless of how their website looks or where they are ranked in the major search directories, they will continue to make huge amounts of profit daily. But a newer business? A local business? Should they not be seen by people searching online who want the particular product or service that the business is offering, it would be disastrous, and the business would not grow. Thus, internet marketing in the form of SEO is key. Today, information sharing is instant and global, and is so advanced and vital that fierce competition exists between competing businesses as to who gets the highest ranked and most visible spots on major search engines for their particular market and the keywords associated with it. Hence, the overwhelming need for Search Engine Optimisation, or SEO. More and more online businesses and companies promoting themselves online will turn to SEO consultants in the future. Internet marketing dictates that in the present and future it is paramount to get the edge on competition and anyone who has synergies with you regarding the keywords and search words that will identify you on google and other major search engine directories. Myk Baxter Marketing specialises in boosting the visibility and ranking of websites, and online businesses. We have a very strong reputation amongst our clients, and the plaudits can be found on the Myk Baxter Marketing Linked In profile. My own business is to propel online businesses and websites into prominence, and maintain their high rankings – most search engines are changeable when it comes to what criteria they judge to merit the highest ranked positions in their listings. My clients can expect results delivered on time, within the timeframes that we agree upon. As long as I continue to deliver results, I will Myk Baxter Marketing is a boutique online marketing consultancy that specialises in Google and search engine optimisation. My reputation for delivering the results and optimising businesses online can be found on “Reviews Centre” and my Linked In profile. Results speak for themselves, as does reputation, and loudly. So to recap for those who have not read one of my blogs before, what exactly makes SEO so important? Search Engine Optimisation is the means of online visibility and prominent in your field. It will directly grow your business via elevating your website in the rankings of Google, Yahoo and other major search engines. It is the means by which countless people reach out to wider target markets and are found by more potential customers and clients looking for their particular products or services. It is the means of building and growing as a website or business online. Every business owner should take note of their website analytics, and the online traffic that their website receives. That is where Myk Baxter Marketing comes in. Myk Baxter Marketing has been responsible for the online marketing campaigns and search engine optimisation of hundreds of businesses that have since flourished and risen in prominence and profitability simply due to being visible on Google and the major search engines, and thus being one step ahead of their competition.

This was posted in Bdaily's Members' News section by Myk Baxter Marketing Ltd .